AccuLens Campaign Roll Out

Start with (6) case reports on EasyFit

Set Up (3) TEST accounts

Jan 6 - Case report # 1 launched by Pentavision (Link)
Jan 11 - Set Up # 1 DiNapoli
Jan 13 - GSLS Show Flyer Approved (Link)
Jan 14 - Scleral Lens Society Spotlight Blast Approved (Link)
Jan 14 - Sent API Player links for acculens.com
Jan 15 - Set Up # 2 Corneal Consultants & # 3 UC Health Eye Clinic
Jan 17 - Contact Lens Today release
Jan 18 - Set Up Test for API Player links for acculens.com (Pending)
Jan 19 - Load final Videos (Pending)
Jan 19 - SLS Spotlight Sent
Jan 15 - Meet with Craig Norman, & Chad Rosen (Emailed Links)
- St Louis Koetting- Carmen Castellano
- Brooke Messer
- Melissa Barnette
- Stephanie Woo (Emailed Links)
Jan 21-23 - GSLS Meeting
- Flyer / promotion $900 complete
- AccuLens Rewards Program
- Meet with Eye IQ Steve Rasmussen (Thursday before show)
- Meet with Rob Schmitt / HS Marketing (Friday before show)
- Meet with vendors – Menicon, etc. (Pending Eye IQ Pitch from Steve)
Jan 25 - Acculens Release Campaign to Accounts (Email Blast TBD)
Jan 27 - Case report # 2 (Scheduled)
Feb 3 - Case report # 3
Feb 17 - Case report # 4
Mar 2 - Digital marketing campaign # 2
Mar 16 - Case report # 5
Mar 30 - Case report # 6

Apr 13 - Digital marketing campaign # 3